Beyond Retro is a Swedish chain of vintage clothes shops, the chain is popular in the UK and so has got three stores, two in London and one in Brighton.

The Beyond Retro shop in Londons East End was used in the video for the track "Fuck me pumps" by Amy Winehouse.

The video features Amy in various London streets holding a microphone and singing, at one point Amy is outside of the clothes shop which has been made to look like a bar by putting a sign saying "Bar" above it. Two women emerge from the bar behind Amy and start arguing in the street.

Watch the video